1995
Voxpoint founded in Kolkata.
About
Research and Data, Since 1995
Voxpoint is a primary research and data collection firm headquartered in Kolkata, India. For more than 30 years, we have helped brands, research agencies, and consultancies collect reliable evidence and turn it into clear decisions, in India and across 50+ countries.
Our Story
Voxpoint began in Kolkata in 1995 with a simple aim: to collect research data that clients could trust. Eastern India taught us to work across many languages, urban and rural markets, and income groups, where getting the sample right takes real care.
That discipline shaped everything that followed. We built a trained fieldwork team, added telephone and online research, and developed a vetted partner network that now lets us run studies across South Asia, Southeast Asia, the Middle East, Africa, Europe, and beyond. Today we have completed 100+ studies, from single-city pilots to multi-country programmes.
Our Journey
2000s
Expanded consumer and healthcare fieldwork across India.
2010s
Added CATI and online research; built international partner network.
Today
100+ studies completed, fieldwork across 50+ countries.
Mission and Vision
Our mission: to give every client evidence they can act on, collected with care and reported with clarity.
Our vision: to be the research partner brands and agencies rely on when accuracy matters, in any market.
What Drives Us
- Accuracy first: every respondent screened, every data point checked.
- Method before template: we design around the question, not a standard package.
- Global reach, local understanding: standards adapted to each market.
- Partnership: one point of contact, regular updates, and no surprises.
- Integrity: honest reporting of what the data shows, including limitations.
What We Do
- Research design: questionnaires, discussion guides, sampling plans, and method mix tailored to each brief.
- Data collection: online (CAWI), telephone (CATI), face-to-face (CAPI), and mobile diary fieldwork.
- Qualitative research: focus groups, in-depth interviews, ethnography, and online communities.
- Expert and B2B research: verified specialists, healthcare professionals, and senior decision-makers.
- Analysis and reporting: data processing, statistical analysis, and decision-ready reports.
Industries We Serve
Consumer goods and FMCG · Healthcare and pharma · Banking, financial services, and insurance · Technology and telecoms · Retail and e-commerce · Automotive · Travel and hospitality · Energy · Public sector and development.
Our Team
Our team brings together research consultants, trained moderators and interviewers, data analysts, and project managers, supported by a multilingual fieldwork network. Studies are managed from Kolkata, with local partners in each market who are vetted and briefed to our standards.
Why Clients Choose Us
For brands: research designed around your decision, with clear recommendations rather than data dumps.
For agencies and consultancies: a reliable fieldwork and data partner that delivers to your design, on time and on budget, across multiple countries through a single point of contact.
For both: competitive, transparent pricing and more than 30 years of experience getting samples right.